Partnering with Virtually Visiting
Integrated Storytelling training for Virtually Visiting AdventureLAB News: March, 2021 AdventureLAB has partnered up with Virtually Visiting, the new platform for guided virtual tours, to support creators with storytelling expertise. Virtually Visiting, launched on...
The Power of Mobile Storytelling
Go to all blog posts The Power of Mobile Storytelling As we are approaching the spring and summer season for tourism and leisure, we gathered a few insights into mobile-based experience design focusing on storytelling. These guidelines are drawn from some of our...
Predictions for 2022 in the leisure industry
Go to all blog posts Predictions for 2022 in the Leisure Industry In this article, we underline some of our predictions for 2022 for the attractions industry, but not only. The year 2022 seems to be a good opportunity to summarise and implement the lessons learned in...
Establishing a Creative Strategy
Go to all blog posts Establishing a creative strategy How often do you jump to the creative stage of a project, skipping strategy, planning, and even research? We all can be honest and say that we did it at least once. Undoubtedly, creative processes allow us to be...
IAAPA Expo Europe 2021 Impressions
Go to all blog posts Impressions from IAAPA Expo Europe 2021 In this issue of The Experience Economist, we are making a summary of what we have observed and learnt at IAAPA Expo Europe with relevance to storytelling. IAAPA Expo was an excellent opportunity to finally...
5 areas where your brand story lives and grows
Go to all blog posts 5 areas where your brand story lives and grows No matter what industry you are active in, you have a brand, therefore you also have a brand story. It is a continuously living and growing system that can be transformed and influenced either from...
AdventureLAB joins BoldMove Nation to support the Houba City Project
AdventureLAB joins BoldMove Nation AdventureLAB News: June, 2021 AdventureLAB reinforces BoldMove Nation with Integrated Storytelling expertise Klaus Sommer Paulsen, CEO and Founder of AdventureLAB, is partnering up with BoldMove Nation to support the design and...
“Integrated Storytelling By Design” – storytelling as a design method
The new book by Klaus Sommer Paulsen will be published on July 6th, 2021 It is confirmed! The new book by Klaus Sommer Paulsen Integrated storytelling by Design: Concepts, Principles and Methods for New Narrative Dimensions, has the publication date set for July 6th,...
