Learn how to write and design complex and rich narratives for multiple platforms and formats.
Learn how to assign the correct roles to your audience for better engagement and immersion.
Bridge story development with experience design to build the full circle of audience journey.
Professionals at these companies have already learned about Integrated Storytelling techniques
Also at other MasterClasses, Workshops, Seminars presented by Klaus Sommer Paulsen
Start date: November 29, 2022
Available spots left: 3
Attendance via Zoom
This course takes 8 hours in total and is divided into 4 online sessions. All the sessions are live, where the attendees are actively involved in discussions, and receive assignments and feedback.
The course consists of the following:
8-10 PM CET
In this session, we will explore new ways of creating narratives. Topics include:
8-10 PM CET
A new and more nuanced understanding of the audience is needed, regardless of whether they are customers, visitors in a theme park or museum, or a show audience. Topics of this session include:
8-10 PM CET
Integrated Storytelling is based on the convergence of storytelling and experience design that enables the creator to bring stories to life in new ways. This session is dedicated to experience design for storytelling with topics including:
8-10 PM CET
In this final session of the Integrated Storytelling course, we bring the elements of story, experience and audience together in a practical assignment.
excluding VAT where applicable
The price includes access to all four sessions and the e-book “Integrated Storytelling by Design”.
The payment is made through PayPal directly issued to each attendee.
You are also most welcome to reach out if you have any questions about the program. The number of spots is limited; therefore, we process each request individually.
Taylor & Francis Group
Integrated Storytelling by Design –
The theory at the core of the program
The principles of Integrated Storytelling are at the core of our program, and they are collected in the book Integrated Storytelling by Design: Concepts, Principles, and Methods for New Narrative Dimensions by Klaus Sommer Paulsen.
Used as a design method, Integrated Storytelling creates a synergy between the story and the experience, while empowering the audience with new roles and ways to immerse themselves in engaging memorable moments.
If you work with creative development, themed entrainment, writing, game design, branding, CX, then this course is for you. Integrated Storytelling is a discipline that will provide you with new, competitive skills.
Each session is held online, in a live format. It is important that each attendee is actively involved, receives immediate feedback and answers to their questions.
Develop Integrated Storytelling skills that are directly applicable to everyday work in themed entertainment, experience design, cultural heritage, branding, customer experience.
You will receive a diploma upon course completion
Meet some of our graduates
Show Writer for Themed Entertainment
Show Control Software Engineer at Walt Disney Imagineering
Enterprise Account Manager at Electrosonic
Frequently asked questions
You will receive the slides from the weekly sessions, plus any reading materials which are part of the program.
Each week, at the end of the session, the participants receive an assignment, that they need to complete before the next one. We then discuss and evaluate the solutions.
All the online sessions will be held through Zoom. To install Zoom on your computer is free of charge. You will receive invitations from us with the links to access the sessions.
After you register and pay for the course, we will send you a code which you can use to redeem your “Integrated Storytelling by Design” eBook from Routldge.com. You can read the book using VitalSource. The free VitalSource Bookshelf® application allows you to access your eBooks whenever and wherever you choose.
If you have any further questions, don’t hesitate to contact us!