Mastering Creative Strategy in the Age of AI

Enhance your creative process from concept to design with Generative AI

4-Week Online Course with Diploma

You will learn:

  • How to research and develop creative strategies with AI

  • How to ideate and visualise concepts with AI

  • How to develop and inhabit a core story with AI

  • How to model and enhance your creative workflow with AI

… and much more in just 4 weeks!

Course Description

Mastering Creative Strategy in the Age of AI

is a groundbreaking and transformative online course designed for storytellers, experience designers, and individuals stepping into the realm of creativity enhanced by AI. This course will guide you through the intersection of creative strategy and AI, helping you harness the power of emerging technologies to drive your creative process, focusing more on enabling you to assess and apply new principles for the foreseeable future rather than merely current tools and trends.

The course consists of 4 interactive and open sessions for discussion and exploration, allowing the attendees to work with – and get feedback on – their own ideas and projects. Because of this, the number of courses is limited to 8 persons.

Upon completing this course, participants will be well-equipped to navigate the AI landscape, incorporate AI into their innovative strategies, and redefine their creative processes to leverage AI and system thinking effectively.

Participants who complete all four sessions will also get a printable digital diploma and exclusive access to the AdventureLAB Academy Alumni online group.

As preparation for this course, we strongly recommend our Integrated Storytelling Fundamentals course, but it is not a prerequisite for participation.

Session 1:
Navigating the AI Landscape

In the first session, participants will become well-acquainted with the AI landscape. Understanding AI and its impact on creativity is critical for successfully integrating it into creative strategies.

Key topics include

  • AI and its impact on creative industries

  • Recognising AI opportunities and challenges

  • Understanding the ethical aspects of using AI for creative pursuits

Session 3:
Exploring AI from Story to Experience

The third session delves into the transformative role of AI in storytelling and experience creation. We will explore how AI can elevate narratives and engage audiences in unprecedented ways.

Key topics include:

  • Incorporating AI into narrative structures

  • Utilising AI for personalised and interactive storytelling

  • Designing captivating, AI-enhanced experiences

Session 2:
Exploring AI from Strategy to Concept

Session 2 focuses on the role of AI in developing creative strategies and concepts. Here, you’ll learn how to balance and integrate AI with human ingenuity.

Key topics include:

  • Implementing AI into ideation and brainstorming processes

  • Developing concepts and ideas supported by AI

  • Balancing human innovation and AI augmentation

Session 4:
Reimagining the Story Design Process

Our final session centres on advancing the creative process to include AI. Discover how to integrate AI tools into your workflow, leading to novel creative outputs.

Key topics include:

  • Designing the creative process as a system

  • Implementing AI into creative processes

  • Understanding an iterative approach to AI implementation